What's the difference between documenting your art versus creating art? Led by award-winning author and marketer Dorit Sasson, this workshop will outline her process used to build an engaged targeted audience on Instagram. View examples of this notion followed by ways artists can grow their platform and network on Instagram. The presentation will end with an exercise designed to help you leverage this strategy to build your network on Instagram, followed by a Q A session.

Dorit Sasson is an award-winning author with an MA in English literature. Prior to moving to Pittsburgh, Sasson served in the Israel Defense Forces and taught English to Israeli high school students. Her passion for teaching, marketing, and writing has given her the opportunity to teach memoir writing as well as help authors and artists build an online presence. Most recently, she embarked on a project to help authors and artists become more adept using social media to connect with their target audiences and grow their reach and brand organically.